Latest "what meeting planners want" Posts

How to be a Successful Opening Speaker

The opening keynote speaker sets the tone for the conference. After years of speaking, I have isolated what I believe meeting planners look for in an opening keynote speaker and how you can be a successful opening speaker. 

This spot on the program is so important since the opening keynote speaker sets the tone for the conference.  After years of speaking, I have isolated what I believe meeting planners look for in an opening keynote speaker and how you can be a successful opening speaker.

Why Should I Give this Opening Speaker my Attention?

Put yourself in the seat as an audience member.  Why should they give you their most valuable resource; their time?  The opening keynote should connect quickly to engage the audience. This is why conversation with a committee or meeting planner prior to the keynote is vital.  The speaker also has to remember that some in the audience may not want to be there but must attend to receive points towards accreditation.  Regardless, successful speakers  gather information from the company’s website and use a pre-speech questionnaire. Many opening speakers mention current events to help connect quickly with the audience.

Posted in opening speaker, successful speaker, what meeting planners want by Jane Jenkins Herlong.